A 1-2-3 Guide to Joint Venture Marketing Success

by Dr. Bill Nieporte

Fact: Two Horses Can Pull About 9,000 Pounds
Question: How many pounds can FOUR horses pull?

If you are like me, your initial response was to say that
four horses can pull 18,000 pounds. Sounds reasonable--but
its wrong!

Four horses can actually pull over 30,000 pounds. What the
difference? It's something called synergy. Synergy is the
energy or force created by the working together of various
parts or processes.

Synergy. That's the power behind what is commonly called
Joint Venture Marketing. In a "Joint Venture" or "Endorsed
Offer, "two parties leverage their assets (client lists,
finances, technological expertise etc.) for the mutual
benefit of both.

Joint Ventures are commonplace on the Internet. If you have
ever exchanged links with another web site or perhaps traded
ads with an ezine publisher, then you have engaged in a
rudimentary Joint Venture. Unfortunately many marketers
stop at this point--failing to enjoy the profit potential of
this incredible marketing strategy.

You want to be different, right? Well, I am going to give a
simple 1-2-3 formula that will allow you to profit using
Joint Venture Marketing.

STEP ONE: You Need a GREAT Product!

This is the key to real success in any business, isn't it?
Unfortunately so much of what passes as "useful products" on
the Internet is just plain garbage. Too many people
promises the moon but delivers nothing but cheese.

Listen, if you give your clients something of value up front
then they will become happy customers for life. They will
come back and buy over and over again.

Got your product? Great! Now let's move on to...

STEP TWO: You Need a Joint Venture Partner(s)

Here's one of the best methods around for finding Joint
Venture partners. Visit http://www.alexa.com and download
"Alexa." This will soon become your secret weapon for
finding the information you need to make a significant
Internet income. Play around with Alexa and you will soon
learn how to use its many important features for developing
a powerful and PERSONALIZED Joint Venture proposal letters.

Assuming you've got "Alexa" loaded and running, use your
favorite search engine and check for key words like:

* Internet Marketing
* Marketing
* Business Success
* Advertising
* Online Sales
* Making Money
* MLM
* Entrepreneur
* Email Marketing
* And any other key words that will find you business
owners, e-zine publishers, etc.

If you've done your searches you are ready for the next
step. It's now time for...

STEP THREE: Offer a Proposition That Will Make Joint
Ventures Happen Like Mad!

You've visited your prospective partners site. You've used
"Alexa" to do some strategic research. Now take what you've
learned and create a personalize Joint Venture proposal.
Make sure that you make specific references to their site's
content to get their attention and assure them they AREN'T
getting Spammed!

Here's a letter I use to introduce people to the *Masters of
Marketing Inner Circle*
(http://allaboutsuccess.com/innercircle/index.html)


Dear______NAME_______:

((If ALEXA doesn't find their name put in Sir:/ Maam))

I represent the fastest growing Internet Site for Business
Development on the net and since you seem to be doing well
(at least I get that impression from your site)

((*remove the asterisks and write one or two lines about
their site, something like: "with your promotion of "Save-A-
Patriot Fellowship",))

and since you're obviously stable in business and we know
you've been on line since _________ with a significant
success in what you're doing, we want to share an idea with
you we believe will make you a nice second stream of revenue
while rendering a very noble service to your customers.

Since we feel we represent a product that is a perfect
non-competitive but needed service you can offer them we
believe you'll do rather well so we're prepared to absorb
all risk and monetary costs.

If you'll call me between ___ & ___ one day this week, I'll
explain everything in full. It will only take about 10
minutes of your time but it can mean thousands of dollars to
your bottom line.

I think you'll be excited as I was when I found you on the
net. My number is 888-XXX-XXXX and just tell whoever answers
I'm expecting your call.

Sincerely Yours,

Your Name

PS If you prefer I call you, just reply to this message with
your telephone number and the best time when I can reach
you. Make sure you send it with your name in the Subject
line so I can pick it out of the many Emails I get and get
right back to you.

Is it really that simple! All you have to do is commit to
work a couple days a week surfing, finding prospects, and
sending out letters. Then set aside a couple of hours each
day to make your calls and arrange the deals. It's that
simple... and yes, it works.

SO - That's the next and final step!

GET STARTED IMMEDIATELY!

(* Portions of this edition is reprinted with the permission
of Mike Enlow, Joint Venture Marketing Consultant and
remains protected under the original owner's copyrights of
1997, 1998, 1999 Enlow Enterprises, Inc.)

About the Author:

Dr. Bill Nieporte is editor of "The Success In Life
Newsletter." You may subscribe by visiting
http://allaboutsuccess.com

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